Description
Katja Loom Academy – Ecommerce Analytics Mastery
Ecommerce Analytics Mastery for Ambitious Marketers & Data Analysts
7 Hours Condensed Fast-Track with Ready-to-Use Knowledge and Mentorship from Leading Head of BI & Analytics.
Hi! I’m Katja.
When I started many years ago, I had to learn everything myself and often did not know where to go and ask.
With Katja Loom Academy, I make analytics more fun, approachable and create an inviting space for people to ask questions.
All the things I teach are from my own experience working with many brands and marketing teams.
I’m really happy to start this learning trip with you.
What Will You Learn?
Profit & Loss Statements (PnL)
Read & understand PnL in detail. Get benchmarks, discuss findings with C-level & finance, drive actions for different teams.
Ecommerce KPIs
Calculate and understand important Ecommerce KPIs; from customer acquisition to retention, website, contribution margins and profitability.
Cohort Analysis & CLV
Learn how to read & calculate cohorts, customer lifetime value (CLV), understand if you are first-order profitable and calculate break-even.
Forecasting & Planning
Write financial projections and forecast revenue & profitability with high accuracy, even a long time into the future.
Master Google Sheets
Basic & advanced Google Sheet formulas, functions and chart creation tailored for e-commerce data analysis.
Finding your way through Ecommerce Analytics can be a challenge.
With Katja Loom Academy, I help ambitious marketers & data analysts to go:
From not knowing where to start, an overload of metrics and KPIs …
… to having a structured roadmap with what really matters to fast-track your success in ecommerce analytics.
From generic advice & theory without practical examples …
… to ready-to-use knowledge that you can apply directly & helps you in your daily work.
From confusing calculations that are hard to understand and validate …
From extensive information that takes too much time to work through …
… to well-prepared lessons based on 11 years of experience condensed in 7 hours leaning material.
From wondering what a metric actually means and if it is good or bad …
From being uncomfortable asking boss or co-workers (and Chat GPT ain’t good enough) …
… to having a mentor you can always ask and an encouraging environment where every question is welcome.
Ecommerce Analytics Mastery
Online academy: 11 years of experience condensed in 7 hours of well-prepared lessons, so you can focus on what’s really important
Hands-on exercises & real-life examples that you can apply in your daily work
Downloadable templates to use side-by-side with my step-by-step calculation videos
Summaries for every lesson so you can quickly recap & maximise the impact of your time
Regular ask-me-anything (AMA) sessions where you can ask any question (also anonymously) to avoid uncomfortable situations asking your boss or co-workers
Ready to Fast-Track Your Ecommerce Analytics Skills?
Secure your spot today & get started on an exciting journey.
- Practical lessons with examples that you can apply in your daily work
- Have clarity how to interpret metrics and why they are important
- Compare KPIs and understand if they are good or bad
- Have an expert & mentor you can always ask
Get Digital Download ” Katja Loom Academy – Ecommerce Analytics Mastery ” Right Now!
