Benjamin Hero

About Author

Your Brain Is A Machine Built To Deceive You

Why is it impossible to build habits consistently?

Why do you procrastinate even when you have a tight deadline?

Why can we be so easily fooled and misled by others?

Why are some people vastly more popular than others?

These are just a few of the questions that I answer with my Udemy courses.

Acclaimed Speaker

-Regularly give keynote speeches about cognitive biases and logical fallacies to organisations and schools

-Delivered a Tedx talk all about harnessing the power of the mind

-Hosted Fail Forward Loughborough twice

International Expertise

-Lived in Austria for the first 9 years of my life

-I have worked in 4 different continents to bolster my knowledge of cognitive biases

-Having visited 15 countries I have gained an appreciating to how different cultures understand cognitive biases

My Mission

It is my mission in life to expose all of the different cognitive biases and logical fallacies that plague our mind. Once we are able to understand just how our brains work we can then finally have full control over our lives. No longer do you need to procrastinate, no longer do you need to break the habits that you want to build and no longer will you be deceived by others. All of this is possible by simply understanding your brain!

If you are ready to understand your brain then stick with me because all of my courses are designed to bring you one step closer to complete control.

My Story

I first discovered the power of understanding the mind when I was the team leader for a door-to-door sales team. My team was performing incredibly poorly and I was to be "let go" the very next day. I gave the job everything I had and yet somehow I could never improve. I believed I was cursed to forever life my life in mediocrity. Then on my last day on the job I met my very first mentor who told me the importance and value of understand the brain to a deep scientific level.

My life was never again the same.

In the subsequent years I have gone to get a Computer Science degree from one of the best universities in England. I was chosen to give a Tedx talk all about the power of the mind. I was the host of Fail Forward Loughborough twice and hosted numerous other events. In addition I now deliver monthly motivational videos via my YouTube channel.

Knowing about cognitive biases has changed my life and I know it can do the same for yours.

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